Ann: Notice of Initial Substantial Shareholder from WOW, page-9

No stress Periculum. No apology required.
@money09alpha is right, WOW have executed their convertible note to equity, and then sold out.
In my personal opinion, it's not a great sign, and the market appears to agree.
MMM customer churn rate is just far too high - so it's marketing cost (15% of revenue) is really an operating cost (not an investment).
I think WOW might not like what they see, or might not need them going forward.
The CLV/CAC ratio looks good, but it's not when you factor in churn.
Now, that could change, but they need to figure it out fairly quickly.
They'll need to make a decent profit at some stage, and need to get to critical scale in order to reduce delivery costs.
$125m operating loss in 2020.
Can they do that before they go bankrupt?
Put me down as skeptical.