MCP mcpherson's limited

I bought in 90c - idiot. I have continued to "dollar cost"...

  1. 111 Posts.
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    I bought in 90c - idiot. I have continued to "dollar cost" average - stupid strategy when the business model (costs v revenue) continue to deteriorate. Biggest mistake ever for MCP was "buying" into Chemist Warehouse (CW). CW are a discounter. It was like putting MCP "luxury" products in $2 retail shops. What does that do for your brand image? Now they are competing with low margin cheap "no-name" clones.
 
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(20min delay)
Last
30.0¢
Change
0.000(0.00%)
Mkt cap ! $43.18M
Open High Low Value Volume
0.0¢ 0.0¢ 0.0¢ $0 0

Buyers (Bids)

No. Vol. Price($)
1 5000 30.0¢
 

Sellers (Offers)

Price($) Vol. No.
31.0¢ 30000 1
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Last trade - 16.21pm 31/07/2025 (20 minute delay) ?
MCP (ASX) Chart
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