Firsova,
Or is it Mrs Price. I do not know what planet you are on. This pathetic result is nothing to do with the hybrids / ppx situation, everything to do with Mr P trying to bully the 2 major suppliers ( via litigation in one instance) in Europe from an incredibly weak bargaining position. These mills that supported PPX in the past have now gone direct to customers. Other fringe suppliers he turned to in desperation firstly couldn't support the business and latterly realised that with the precarious financial position PPX are in that they couldn't attain credit insurance. Consequently PPX were / are operating on a PRO FORMA basis . This is draining cash flow that was initially masked by Mr Price selling the land assets and leasing back at absurdly over inflated rates. And all this after the Pro print article six months ago ( Aug 2014) proclaiming the big turnaround in PPX's fortunes by your knight in shining armour. For heaven sake, take the blinkers off. Forget this hybrid mantra and face facts. Europe is dead, gone. Who is going to but a business with no intrinsic value, a supply base that has abandoned it as well as its key customers ( many of whom turned their backs when they received abrupt letters from PPX threatening interest on any overdue payments).As much as I find your undying loyalty entertaining there comes a point where delusion overrides
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