Ann: Phosphagenics Poultry Feed Study Reports Positive Data, page-30

I am not talking globally. Using this particular POH announcement, we can only gauge the Australian market based on that local poultry report and the tests that have been performed within Australia. The markets of international countries may have vastly different variables in determining the profitability of using TPM. Regardless even if you were to multiply it out by a 100, it's a relatively small market considering the cost in marketing etc it would take to attain a decent percentage of the market and how much of the saving would/could actually flow back to POH as profit. Long way to go to see revenues if it goes ahead. One would hope that pain patch would move forward just as much and that's where the real money is.