You can't sell a game if no one knows about it.
You are saying they have done enough marketing? The game referred to is not even developed.
i remember as a kid going into Kmart / Myers and buying PC games of the shelf with my parents. It doesn't exist anymore.
So many people watch and follow twitch and other gaming content platforms to see new games, and I think this is the best method to getting downloads and games in front of people.
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