rest of the article:“We take a longer term view, we know the...

rest of the article:
“We take a longer term view, we know the business is going in the right direction."Clime Investment Management portfolio manager Jonathan Wilson, an investor in the stock, also found the market reaction puzzling.“They beat their previous guidance by about 11 per cent," he said.“It was a better result at the bottom line than expected."Chief financial officer David Todd said the strong customer acquisition numbers would support the company's future growth.“There was a higher marketing spend in the second half to attract those customers, but obviously we’ll get the benefit of those customers over the next 18 months," said Mr Todd.The company said it planned to be "quite aggressive" in its marketing strategy for the next financial year, depending on the size of jackpots. As jackpots get higher, advertising conversion rates rise.Mr Veverka said there was still an enormous opportunity in the online lottery space, with 93 per cent of the global total market yet to make the switch to online.Mr Veverka said the company had set itself a goal to reach $1 billion in ticket sales on Jumbo's platforms by 2022.“The global lottery giant is a sleeping giant and it has begun to awaken.”