ANN: Product Update: Buddy Platform Launches, page-21

Buddy Platform Ltd starts beta-testing of mobile backend service

Tuesday, April 19, 2016 by Proactive Investors

Internet of Things (IoT) company Buddy Platform Ltd (ASX:BUD) has commenced beta testing of the ‘Parse Server by Buddy’, a smartphone data platform.

Parse Server by Buddy is a mobile backend-as-a-service (mBaaS) solution, which is a model for providing web and mobile app developers with a way to link their applications to backend cloud storage.

Buddy Platform, a US-based company delivering a global platform for accessing and analysing data from IoT devices, was acquired by Potash Minerals Ltd and listed on the ASX in December 2015.

The listing followed a successful public offer of shares that raised $12.5 million at $0.10 per share, and a further $2.6 million in options exercised at $0.20 per share.

Buddy’s primary product is Parse Server, which grew to power over one million mobile applications globally, before being acquired by Facebook in 2013.

Earlier this year, Facebook made the decision to transition the product to the open source community and to de-commission their hosted offering.

Buddy is actively beta testing the new platform with Facebook’s assistance, to go live and be fully operational prior to the April 28th cutoff date provided by Facebook, to help the developers affected by the de-commissioning.

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