Well….according to the release, there are 1.3 million people in...

Well….according to the release, there are 1.3 million people in Australia living with diabetes. If 10,000 of them take the test annually (that being less than 1% of the total) that equals $2.45 million per annum in gross revenue, which is more than what some on HotCopper are predicting as initial revenues.
So while it’s not ideal to launch without a reimbursement status, the numbers above would appear to be reasonably achievable I would have thought - that being less than 1% of the total diabetic population willing and able to self fund the cost of the test. Imagine the numbers if and when reimbursement is granted.