Do you think they can sign up all 6500 Australian Agencies and generate $3600 from each? That'd be a $23.4mil target market. 80% margin, $18.7mil GP, less say $6mil opex, $12.7mil earnings, PE20 $374mil market cap, SP would be somewhere around 75 cents, very rough figures. Note the SOI now vs 2011 would probably be multiples.
Very unrealistic to expect that. But even a decent slice of the Aus market, then create an app for those self managing, global expansion the SP will be multiples from here. A lot has to go favourably, but for example I'm sure those punters on Nearmaps at 3 cents are now laughing, different kettle of fish but being SaaS it's possible to scale exponentially.
Buying now it is the price of a shell co, speculative, I'll be happy once we start seeing sales and receipts coming in. 6-12 months away IMO, if ever. I like their tech and think it's worth a bet on.
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