the Aussie professional services market is near identical to the US market bar the 10x size difference.
The Aussie market is a window into future in the US because it was here first. I would argue it's hugely important.
Why is Aussie growth stagnating at all? isn't the product innovative? innovative products that offer win-win prospects don't top after penetrating a tiny fraction of a market.
why isn't the US market adding 10x as many new customers as the Aussie market in the same period? what has changed to the revenue growth profile across both markets?
the only thing I can come up with is the competitive landscape has changed a whole lot in the last couple of years and I don't think we are getting the full picture of the new market dynamics.
Ann: Q4 FY21 business update, page-16
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