I think its impressive the level of brand awareness etc that...

I think its impressive the level of brand awareness etc that seems to have been achieved .

The operations people clearly don't understand financial arithmetic .

The money flow out the door ( and as you point out ref the admin expenses etc ) is atrocious


The company have been pretty piss poor in the communication department & use financial trickery of percentage gains etc of periods not necessarily relevant .

Geez I hate companies that crow about percentage gains over like periods etc ( Noting that $2 .00 is a 100% up on $1.00


They should drop the pretty graphics in their financial reporting and stick to clear numbers .

The only person who's made any money out of this so far is Shay Mitchell I reckon ....
I just looked her up on Instagram ...... cant see any reference to Hydrolyte ????

Not sure if I was looking in the right place



I also think the age of the "influencer " based on looks and questionable credentials is starting to wane .......

LOL