Could be the greatest short opportunity ever offered imo. $4.5B...

Could be the greatest short opportunity ever offered imo. $4.5B enterprise value but yet to be seen profitable or who knows how many sign ups needed for that valuation.


http://www.fool.com.au/2013/11/06/should-you-buy-xero/

"Foolish takeaway

Buying shares in Xero is a high-risk punt. In many ways, buyers today are believers in the greater fool (lower case ‘f’) theory. In other words, buying something not because they believe it is worth the price, but speculating that someone will offer to buy their shares at a higher price some day in the future."


Are the competitors offering online accounts - most yes and all soon, so the advantage that Xero had is over, subtract a few bill from that market value imo.

http://myob.com.au/products/small-business/online-accounting/liveaccounts-1257830084768

http://www.reckonone.com/

http://www.sagehandisoft.com.au/Cloud/HandiNews.aspx

"Late last year, our client survey asked if clients would be interested in using HandiSoft software via the internet, rather than having it installed on their office computer. 76% of respondents selected "Not Interested"."

http://www.intuit.com.au/index.jsp

http://www.xero.com/au/pricing/