what fundamentals of core pallet business do yoI see as “being...

what fundamentals of core pallet business do yoI see as “being in the right place”.
pallet sales nowhere remotely where they need to be to breakeven …let alone make a return for long suffering shareholders…

sadly I am one of such suffering shareholders although as I took up my last rights entitlement at least that has booked gains.
I like the product/solution… but yet to be excited by management execution of business plans.
The opportunity exists … but what signs are evident that management will make this business a big success for shareholders… and which fundamental metrics can be seen to evidence it ?