I can't see a whole lot of sense in making it available to only...

I can't see a whole lot of sense in making it available to only one or maybe a few players in the Western markets if the Chinese market can source it - it would just set up pressure from importers sourcing from China on Western producers and frustrate the Western markets. I can see them selling the rights to exclusivity for a short period of time, like the next iPhone / Samsung phone release but that would be about it in my opinion. I feel it makes more sense to have this product become globally ubiquitous across virtually all products that use a speaker with a ticket clipped for each unit sold.