You clearly have a view on paid publicity, that I do not share....

  1. 6,562 Posts.
    lightbulb Created with Sketch. 2009
    You clearly have a view on paid publicity, that I do not share. Thats fine. I see a CEO who is building the business and there are many initial steps required to build a foundation on which to build. I believe that's what is happening now.

    I would simply look to the fact that the CEO, who is only in the job 7 months, has been steering the ship while several positive announcements have come out, partnerships with the best hospitals you could hope for, reimbursement codes being worked on, and share price that is higher now than when he took over. A good CEO should use all the tools available to them as and when required. Paid publicity is one such tool, IMO
 
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