Looking over lordearls earlier posts prior to the aquisition also gives some hints. He mentioned few agencies survive as they are taken over at some point. His original timeline was 7 to 14 years and aiming for 30% margins.
i'd be guessing thats the end game here. Pursue growth hard, get margins to 30% and market off to a larger player at a premium.
its at a CF positive inflection point which hopefully means the business can be scaled without ongoing raises - barring a new aquisition. Hopefully the remaining 1 million debt can be converted at some stage too.