chris, i like how you've laid out the selling process in a call...

chris, i like how you've laid out the selling process in a call centre context - its compelling and one can certainly see that DUB is going to HELP Cisco's sales pitch.

and that got me thinking... if you work in Cisco's corp dev team, and you're aware of DUB's benefits to Cisco's sales pitch and the broader suite of offerings, aren't you dropping $300M to take out DUB right now?

notwithstanding DUB being a tiny cog in the Cisco machine (no rush to do a deal), one has to think that as DUB continues to prove itself, a take out becomes more and more compelling. we could easily be seeing this within 12 months.

unless of course there's a world where Cisco and DUB exist side by side...