The growth to 100,000 as expected was baked into the cake last Friday (however it does demonstrate the faith investors have in these milestones being hit).
If 30% of these extra users lodge a simple return (without the additional fees for immediate refund) that will be an additional $350K odd in revenue. Much more if a better conversion rate is achieved. Mailing list for cross-promotion of mortgages/wills etc has just increased again significantly.
Ann: Rapid Growth Continues as 1CG Powers Through 100,000 Users, page-7
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