Ann: Rapidly Growing Freemium and Paying Subscribers, page-7

  1. 4,120 Posts.
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    Revenue growth, last time I looked, has been approx 1/4 of the growth of customer numbers. I.e customer number grow 100% revenue growth 25%. Though the numbers have been pretty unreliable given the massive interruption of covid to the advertising market in the March quarter last year.

    But I’m expecting much of the same. If they had acquired a considerably large customer, I think they would have reported it, like they did with Rappi and others when they first signed them and again when they renewed the contracts.

    Thus I think the customer wins they’re having is in smaller players, leading to a large number of smaller revenue generating clients.

    We’ll see. Lots of promise but hasn’t got the traction that I would have liked to see. Shame about covid really screwing with their growth potential last year.
 
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