They need to hire a junior, digital native public relations officer to do the twitter posts and social networking for them imho to connect both with shareholders and their recruitment software customers.
I think the main developer and director of AFW is from the UK? Therefore, for the junior public relations position I would get a locally born and raised Australian to fill the role as the best way to connect with the local market. Both being listed on the ASX and developing software solutions targeted primarily for the Australian market would require a locally born guide to best liaise between foreign management and local clientele including shareholders.
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