JoeRambler has no idea about the luxury goods sector, place the guy on ignore. His senseless, factually incorrect rambles are just that, utter nonsense.
Luxury brands love and neee the grey market for these 2 main reasons.
1. Tier 1 luxury brands like Rolex, AP, LV, Chanel and Hermes. All their premium products trade above retail in the grey market, you can’t buy their products in a boutique, they always are sold out and stock allocated to certain buyers, who resell on grey market at a premium. The brands love this, as it makes their items more in demand, valuable, scare and hold their value.
Tier 2 luxury brand - brands like Omega, Kenzo, Balmain, Burberry, Balenciaga - all though these brands are sort after, they are not high in demand and the excess stock ends up in the grey market and authorised dealers, they sell usually below retail prices that you’d see in the boutique. These brands need the grey market to survive and that’s where Cettire comes in to the equation.
Ann: Response to Media Article, page-93
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Last
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Change
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