You have always said it the way it is (my alter ego to some...

You have always said it the way it is (my alter ego to some extent). I claim full responsibility for having continued to hold and being at the point of losing a motsa. I should have followed my gut feeling after meeting JM and DC some years ago.The HP branding, involvement of Realtek, "gen 4", OTC and wide distribution through outlets in US (although online) were enough to indicate possibilities of success. However non competitive pricing and lack of form appeal have won the day. I am not alone as even the big investors (with other peoples money) were also drawn in. The timing of now having a strategic review coincident with going broke is not only an admission that planning up until now has been a commercial failure but questions how can the company start anew while in this position. Some likelihood of survival of the company lies in the self directed largesse by JM in grabbing over 5M shares seemingly in anticipation of a future position. This signals a potential loss in number or value of shares for other holders, whatever the "A/M" entails. Even crumbs would be acceptable at this stage. At the moment one Cochlear share is worth around 4,100 Nuheara shares.