Hype? I think its pretty cool they are launching their product.
'The development follows an initial non-binding LOI with Humboldt to market, sell and distribute root zone heat exchange kits in Northern California. Under the new agreement, both parties will collaborate to integrate Roots’ solutions into Humboldt’s SmartAg technology.'
Spending 100k for 10 percent of Humboldt is an expense hype if you want to go there by the way.
That's not including new tech to be to be tested in Jan-21.
ROO Price at posting:
2.7¢ Sentiment: Buy Disclosure: Held