It is their old site which was not being used and was a drain on resources. The company has unique proposition (only company in Australia with organic A2 milk/infant formula - from farm to table owning all the assets along the way). With a brand new site and new products it may take some time to get market regulatory approvals and get market traction. Chinese have already starting investing in the company. Once it takes off, it may shoot off like A2 milk.
It is their old site which was not being used and was a drain on...
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