Ann: SBW record revenue of US$10.5 million (unaudited) in 1H FY21, page-10

The key difference however and where SBW tech trumps Amazon is the privacy issue.

Amazon uses cameras and user specific accounts, SBW does not.. Amazon also users profile data from the users google account.....SBW just uses EFTPOS details like any other standard store and a LIDAR system for store tracking.

I read an article somewhere a while ago (cant recall where) that basically said the Amazon experience is as much about data collection as it is sales. Why is this an issue you ask - well, every purchase you make, every visit to a store, every item, your times of movement, your 'profile' is marketable data for Amazon.