SKT 1.98% $2.58 sky network television limited.

Ann: Sky addresses media speculation, page-6

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    I'm not disagreeing with you Mista, just exploring possibilities. My point about advertising synergies is not that SKT cannot do an ad-supported Neon on their own. Clearly they can. I think the point is that SKT becomes a more compelling proposition to advertisers, and thus SKT increases its negotiating strength over advertisers (ie increased ad $ per advertising customer).
 
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