Ann: SOR Reaches New Heights in Moisture-Based Energy, page-42

Yes I totally agree, its a great publicity move and with the stage they are at they need to get eyes on what is possible here as it seems its at the point where capital would accelerate the time to cashflow here. They are doing it at the right time too as it still needed the development in the lab (and will continue to need that development ongoing). But if they can get a cybertruck charged in a basement and drive off I think that will get the right sort of investors sniffing around to see if they can join in. Just the name tesla attached to the demonstration is an advertisement.