Too understand why you need to understand the strategic decision...

Too understand why you need to understand the strategic decision making. Mobilise is a platform designed for no market, ‘No one wanted it, No major partner supported it and there’s No customers’. But hey we’ll create it and push on and waste money on it cos that’s a good decision. Sell marketboomer your largest revenue generator, waste time on Apartment Carshare, AirBnB, Re-brand DMC, Re-brand Mycaravan, stuff RACV partnership up etc. . .

They should concentrate on existing proven revenue streams instead of always being in areas of make believe and having to build new markets by educating suppliers and consumers.

There is no logic!