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Ann: Strongly Improving Monetisation Trends for World Phone, page-15

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  1. 5,020 Posts.
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    First page bullet points look good but looking at the figures less so. Will do some more analysis later in the day, but tend to agree, my daily revenue figure is now closer to $2000 heading downwards from $3500 earlier in the year.

    What the report also tells us is that cost per download was around 70c each in January. No wonder the advertising spend to date has been so high, the lower 35c looks much better but looks like paying less might be showing in less downloads.
 
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