I wouldn't be so quick off the mark with wide sweeping statements underpinning grandiose claims...that was what the previous crowd did and they got laughed out of the carpark and the share price got severely belted as a result.
The organics pitch is being played low as we all know it isn't quite what was claimed in the past. It comes from Europe as highly processed and packaged so virtually removes any "organic claim" of substance. The company was not profitable to the extend of warranting a share price of what it was so lets not get wet between the knees about that one until they show some form and publish the results.
As for no competition for its product? I guess some proper market research or some deeper understanding of the addressable markets might enlighten that view as well.
Maybe the post was just a plain old gush of childish enthusiasm...good to see.
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