Ann: Syntonic Carrier Progress and Company Performance, page-7

  1. 34,916 Posts.
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    Addressable audience was selected as the appropriate metric for measuring Syntonic’s performance because it maps directly to revenue potential for the Company.

    What BS. There have been many failed tech company examples where addressable audience in no way at all reflected the realistic revenue potential. Performance targets should always relate to real revenues. Cheap money grabs.
 
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