If the potential customer has the money and the problem they are...

If the potential customer has the money and the problem they are experiencing is treatable without surgery yes they will buy Pericoach. Worldwide advertising campaign with possible middle aged celebrity to catch the attention of many that there is a cure without going under the knife. We see advertising for hearing aids, vision impairment all over the media. $250 many women would spend more than this at the hair salon in the year. If you had a real dibilitating problem affecting your daily life and you had the money you would buy it. It may just need to be recommended to you by your G.P or advertising. I say 3 to 6 I could sell. Like you said P1 there are many factors.