Interesting allegations by SG:
1. The key phrases in "a2's attempts to boost sales": what else could have A2M's management
have done? What levers could A2M pull in a crisis such as this one, Covid-19?
The only option, as I see it, was to discount and to extinguish stock. Moreover, A2M management took their actions in the best interests of the company (to stabilize profits). Not to lose more money.
2. The other option from the management's point of view, was to do nothing. Then, shareholders would be up in arms, for the lack of action in a crisis. In turn there would be no
class action from SG.
3. Price Discounting inevitably meant the margins of the daigou/reseller channel would be slimmer. But the daigou/reseller channel was obviously severely impacted by travel restrictions, thanks to Covid-19.
4. This seems like a 'fishing exercise' by SG to shake some sort of settlement before, they hope, will go to a trial.
(Disclaimer: I am no lawyer).
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