Ann: Third Pilot Spin Completed With Birla Cellulose, page-11

  1. 4,344 Posts.
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    I still can't stop thinking about this sentence......
    A 1 kilogram bag, when rehydrated, can replace a palette of perlite.
    Even if that is only half accurate, that is extraordinary and will revolutionise the industry!!

    To price the product, you would have to consider:
    - What does a pallet of perlite cost? Including logistics costs?
    - How much space will they save not having to store pallets of perlite?
    - What does it cost to make the Jelli Grow?
    - At what price can it be quickly adopted, but very high margin for NC6?
    Personally, I would be making sure the margins were 200%+ if the pricing still create an attractive economic solution for groups like Greenspace.

    I do hope Wayne and the team can maximise this significant opportunity
 
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