Ann: TPM Improves Negative Effects of Heat Stress in Poultry, page-37

Great post Hottod, thanks for the research. It also shows me that POH are being very calculating (and smart) with how they are targeting the use of the technology. Non of us plebs had any idea about heat stress in poultry until today. Yet POH identify a market use and have obviously targeted it. Another pat on the back for the company, in particular with the restructure of a couple of years ago. By having the three divisions, one being the animal, the company has a clear focus which was sadly absent in the previous management who were probably too busy working out how to put money in their own pocket. One last point on that is this is clearly why the technology has not been commercialised when there was no clear focus by the previous management.