I bought DSH after studying the numbers and visiting as many stores in several states,
I purchased in store and online both ways (click & collect and delivery).
There was so much that could be improved although they were still comparable to their almost equally bad competitors. None really had good fundamentals in my view - hence my belief that DSH could be a turnaround in a good industry with profitable yet catchable competitors.
That said, DSH's product choices/buying and promotions were abysmal. Even for their final sale.
I just got another - an open letter to customers from administrators. It was the best of the bunch and fortunately did not come with some silly coupon code.
My issue is that Administration seems too late to correct glaring weaknesses - although it will be interesting to see.
I bought to own an Australian company, hopefully for the rest of my life, and to enjoy growing dividends. Unless the Administrators do the Anchorage and quickly spin it for 5 times more than current value (5 x 84m = 420m) - even then, shareholders probably get only 40 c on the dollar as against the current share price - after creditors (owed at least 390m)...
I hope Anchorage and the board are prosecuted relentlessly.
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I bought DSH after studying the numbers and visiting as many...
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