Whoever is financing the CR has played their cards really well. They are probably one of the top share holders. This SP drop is just a play, it doesn't reflect the value of the company in any way. LIFX is massively undervalued. Just a simple calculation will give you the idea. Their revenues in CY18 were $38.5m. By the number of shipment growth announced so far, they will most likely achieve a growth of at least 70%. So their revenues for CY19 will be at least $65m. In tech sector, price to sales ratio is about 2 to 4. Multiplying $65m by the P/S will give you the idea of how much it should be worth.
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