Agree, heaps of new products all the time but the ones like...

Agree, heaps of new products all the time but the ones like Gimmie Green or Love Potion etc survived the time test and seem to stay. Its a competitive market out there. I love the juices, they are very tasty, Gimmie Green is out of this world.
The only con is a price. It is 7.5 or $5 for a 1L juice at promo. If really consumer spend is dropping they might cut on expensive items like these and get a Nudie 2L for 6.5. But there are always people on good income, single, sporty etc who doesnt give a damn if its 5 or $7.

I like the idea of producing private label like for Aldi and utilising idle capacity. Really what we need is 36 mil sales this year with 5 mil ebitda + breakeven op cash flow. Next year 40-45 mil sales and 7 mil ebitda. Wont stay at 10 mil cap if this happens. FY report will be very interesting. Hope on the positive side lol.

To be honest that price now its a good take over value.