Between April-19 and April-20 IHR recorded AAR growth of 655k. IHR has just reported a 670k in a single quarter.
In a single quarter they have experienced 100% growth in lead generation which means their marketing engine is gearing extremely efficiently. Also fantastic for their CAC (Customer acquisition cost).
The TRU West Project(Major UK Enterprise win) demonstrates our ability to land and expand into 10,000 seat enterprise accounts. This is significant, no doubt we won against giants like Workday (54 bill mc).
Scaling SAAS businesses are all about minimal retention, scaling AAR and running a finely tuned sales and marketing growth engine. IHR are on fire.
Not to mention we don’t even have a local presence in the UK at this stage(we have servers in a UK data centre). This speaks to the power of our product and managements ability to develop deep trust with clients globally.
Dave..
Between April-19 and April-20 IHR recorded AAR growth of 655k....
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