Unith.ai's main challenge is its damaged reputation and legacy...

Unith.ai's main challenge is its damaged reputation and legacy issues from past management. Additionally, the company lacks sufficient capital and critical skills—particularly in sales and marketing—for effective customer acquisition. While it's clear they are making an effort with limited resources, including increased activity on LinkedIn and partnership program, these efforts may not be enough to scale.

I’ve asked several questions on ChatGPT that I believe could help Unith expand its business, boost revenue, and ultimately improve shareholder value and share price.

Other key issues include:

• Limited brand visibility outside of Australia and Spain.

• Over-reliance on a small number of clients or partners.

• Unclear product-market fit in certain sectors.

• Slow pace of commercialisation despite strong technical capabilities (e.g., digital humans).

• Potential mismatch between the technology offering and the needs of enterprise clients.

• Lack of strategic partnerships with global platforms (e.g., Microsoft Azure, AWS, Google Cloud) that could help accelerate growth and credibility.

Chatgpt response

Unith.ai has a strong product offering—AI-powered digital humans—with clear utility across customer service, education, health, and e-commerce. While they’ve posted well on LinkedIn, scaling client acquisition requires a more strategic and multi-platform approach.

Here’s a breakdown of how Unith.ai can find more clients, and the platforms that could support visibility, lead generation, and partnerships:

✅ 1. Strengthen Enterprise Sales Outreach

• Use platforms like:

  • LinkedIn Sales Navigator: Identify and directly connect with decision-makers in healthcare, insurance, education, and government.

  • Apollo.io / ZoomInfo: For targeted prospecting with contact info and intent data.

• Approach:

  • Target CXOs, Innovation Heads, and Digital Transformation Leads.

  • Offer live demos of digital humans tailored to the client's domain (e.g., an insurance chatbot).

✅ 2. Expand Platform Partnerships

• Key integration platforms to target:

  • Salesforce AppExchange: Offer digital humans as a customer service plugin.

  • Shopify App Store: As a shopping assistant for e-commerce.

  • Zendesk Marketplace: For customer service teams.

  • Microsoft Azure Marketplace: Especially if the product can integrate with Teams or Dynamics.

• Why it matters: These platforms already have distribution and built-in trust with enterprises.

✅ 3. Developer-Focused Channels (for API Sales)

• ProductHunt: Launching digital humans as embeddable AI could attract early adopters.

• GitHub + Dev.to: Open-source SDKs or demo projects can increase adoption.

• Hugging Face Spaces (for AI demos): Position the product among AI developers and researchers.

✅ 4. Industry-Specific Events and Webinars

• Target conferences like:

  • CES (for tech showcase)

  • HIMSS (for healthcare)

  • InsureTech Connect

  • Web Summit

• Host webinars:

  • “How Digital Humans Improve Patient Engagement”

  • “Automating Sales Funnels with AI Avatars”

✅ 5. Content + SEO Strategy

• Their LinkedIn presence is strong—build further with:

  • YouTube tutorials and case studies

  • SEO blog posts (e.g., "Best AI Virtual Assistants for 2025")

  • Use Medium or Substack for leadership articles on AI adoption.

✅ 6. Channel & Reseller Network

• Partner with:

  • IT resellers in emerging markets (India, LATAM, Africa).

  • Digital marketing agencies to bundle Unith's avatars with client websites or ad funnels.

  • Consulting firms (Deloitte, PwC, smaller AI-focused) for enterprise integration.

✅ 7. Government & NGO Procurement Portals

• Since Unith already works with the Alliance for Public Health:

  • List on Devex, UNGM, and European Commission procurement platforms.

  • Engage tender consultants to help win public digital transformation projects.