SWF 0.00% 13.0¢ selfwealth limited

Ann: Update - Notification of buy-back - SWF, page-17

  1. 977 Posts.
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    I think the average Selfwealth customer is not one with quarter million dollars cash in their portfolio. SWF had rough figures 125k customers and $400m customer cash, for an average cash balance per customer of around $3200. The interest each customer gives up on average at 4% interest, is $128 per year. For this sum, they do get some benefits, e.g. flexibility of taking advantage of share market opportunities immediately, avoiding hassle of switching platforms. It's not an unreasonable trade-off IMO.

    Now clearly the $3200 balance is skewed by a lot of zero cash balances, but even then I don't see the average balance for most customers with cash balances anywhere near approaching $250k+. So I think while some users with very large cash balances are better off using another platform, the vast majority of existing SWF customers wouldn't get anywhere near those benefits, so SWF are probably okay keeping rates at 0%.
 
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