From the presentation earlier this year, AOM averages $30,000 per year from each client.
This US client is much, much bigger at 1000 users, but I would guess they have discounted the usual per user rate as HR.com is not an ordinary client, but more like an opportunity to market through.
As we know from the presentation, this has been negotiated for a while and AD1 are looking first and foremost to expand their footprint. A foot in the door of Nth America is straight to the top.
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