I like the strategy. They are targeting companies with multi-state/multi-national teams. Use a small part of the business to test and show the platform, they love what we do and we deliver what we promise. Then they go back to their board in 12 months time and say the product is proven and produced the results they were after and then the sell to a company with a huge employee base is much easier.
I like the strategy. They are targeting companies with...
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