I expect that, some time between now and August, BRN already have a production slot booked with Socionext, that will result in X AKIDA chips being produced. Socionext is a reputable manufacturer, so customers will have confidence that they will be able to deliver. There is a real supply problem within the semiconductor industry so BRN will have to take the leap of faith that they can clear that many chips to customers and commit to the production run now. That's why we now have 10s of millions in the bank.
Now they can go to all their EAP customers and take orders on first come, first serve basis.
My wife works in property development and their strategy is to have the buyers lined up to insiders before the first release is announced, so that you can proudly advertise that your first release sold out within hours of going to market. "Creates urgency" is what she says.
So don't be surprised to see all those chips sold before August.
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