Ann: Wangle Family Insites Update & Launch Plan, page-67

Getting to the market first is good and definitely an advantage. But when a superior product comes along, most consumers will want the latest and greatest of something, particularly if it's at the same pricepoint or better.

Sure the major competitor is already making great strides and it shows there is a booming market for this kind of software. But what exactly do they offer that is fundamentally and technically superior to WFI?

With WFI on the cusp of release, no major corporation or entity would be signing deals with competitors without seeing what WFI will deliver. Value for money and functionality is what businesses want.

Blocking (aka 'prohibition') is historically proven not to be efficient across multiple sectors in the past.