The accountants among us can work out what is the current fair value for API.
However this seems a great strategic move by WOW.
Priceline Pharmacies overwhelmingly attract a female demographic. While I'm no expert profiler the business seems to have a lot of 18-40 year old women who love its cosmetics ranges.
Priceline is also well known for offering flu shots and more recently COVID-19 vaccinations. Unlike unlisted rival Chemist Warehouse, the wider aisles and often availability of a separate room make these a breeze at Priceline, though it increased the cost of these this year if I recall.
For years, WOW has wanted to establish pharmacies in supermarkets, but has been stymied by the pharmacists' industry lobby group - some call it the strongest trade union in Oz as it has the ear of Federal governments - so this could be an excellent way of entering the sector.
Specific figures have not been quoted but a recent media article briefly claimed 'WOW's market share (in supermarket trading) was increasing' so it has plenty of cash to wisely splash around.
Will WES reply with a further, higher bid?
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$34.30 |
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Open | High | Low | Value | Volume |
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No. | Vol. | Price($) |
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4 | 11854 | $34.28 |
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Price($) | Vol. | No. |
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3 | 99 | 35.030 |
1 | 1500 | 35.000 |
1 | 7 | 34.400 |
3 | 841 | 34.350 |
Price($) | Vol. | No. |
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32.980 | 1074 | 3 |
32.990 | 228 | 1 |
33.000 | 4334 | 1 |
33.810 | 68 | 1 |
34.200 | 153 | 1 |
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