The accountants among us can work out what is the current fair value for API.
However this seems a great strategic move by WOW.
Priceline Pharmacies overwhelmingly attract a female demographic. While I'm no expert profiler the business seems to have a lot of 18-40 year old women who love its cosmetics ranges.
Priceline is also well known for offering flu shots and more recently COVID-19 vaccinations. Unlike unlisted rival Chemist Warehouse, the wider aisles and often availability of a separate room make these a breeze at Priceline, though it increased the cost of these this year if I recall.
For years, WOW has wanted to establish pharmacies in supermarkets, but has been stymied by the pharmacists' industry lobby group - some call it the strongest trade union in Oz as it has the ear of Federal governments - so this could be an excellent way of entering the sector.
Specific figures have not been quoted but a recent media article briefly claimed 'WOW's market share (in supermarket trading) was increasing' so it has plenty of cash to wisely splash around.
Will WES reply with a further, higher bid?
The accountants among us can work out what is the current fair...
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Last
$29.92 |
Change
0.520(1.77%) |
Mkt cap ! $36.54B | |||
| Open | High | Low | Value | Volume |
| $29.40 | $29.99 | $29.33 | $54.70M | 1.836M |
Buyers (Bids)
| No. | Vol. | Price($) |
|---|---|---|
| 4 | 91 | $29.90 |
Sellers (Offers)
| Price($) | Vol. | No. |
|---|---|---|
| $29.95 | 100 | 1 |
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| Last trade - 16.10pm 18/11/2024 (20 minute delay) ? |
| WOW (ASX) Chart |