Ann: Woolworths Limited - Update on Home Improvement, page-4

i suppose it all looks bad,but masters are about 4% of total wow ops anyway.they knew that to compete with bunnings was a huge undertaking,and even so,this so called unprofitable activity,still hurts bunnings bottom line,that"s why wes are trying to whack up as many new outlets as possible in questionable locations. wes knows that wow has a far superior management team,and basically knows that eventually masters will get the upper hand,just like in every other comparable division of their business.
it"s a new game for wow,namely home improvement,but i would bet that masters are a better play than the totally ill fated target,which has been already written down a huge amount as a dead loss by wes.
ps-just an opportune time to buy in elcheapo mode,before the FY result.
cheers crazypunter