24 facebook likes and 250 followers on twitter.
Hardly a great stat for an online business been around since 2010/11.
500 users day (alleged) but it's free to join and get a free Xref credit when u join, so hard to really think much of that statistic IMO.
Assuming 500 user signups day x 240 business days = 120,000 possible users p.a
At a guess, most will use it once to get the free credit, but how many use it as a paying customer?
At a guess again, lets say 20% use it once a year, which is quite high % from signup for free to paying user.
36,000 say use it once (paying) x $34
= $1.2m revenue.
At a guess, $350k (wages), $350k (development), $150k marketing/sales
= $850k costs
= say $300 - $400k gross profit, or say $200k net p.a
This is all guesswork, but based on the facebook likes, twitter follows, free signup and free credit, id say (guess) the figures are going to be close to the mark, but hey its a guess.
Have to guess unfortunately as the company has provided zero financial data to rely upon.
Using big names as customers is great, but doesn't pay the bills, unless they are using it frequently.
So, at 1c, is it really worth $40m?
Then you have a potential of another 2.5bln performance shares, which in itself is scary.
So it then comes down to what is the potential?
$15bln market is not the answer.
That is advertising revenue for the employment/add market, so means nothing to very little for this actual business, which is only a very small portion of the employment process.
Thoughts?
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