3 July 2017 Xref moves to Xref.com and launches new Sentiment...

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    3 July 2017
    Xref moves to Xref.com and launches new Sentiment Engine
    • Xref moves global and country domain platforms to xref.com https://xref.com/en/au/
    • Rebrands with a new look and global messaging
    • Launches new Sentiment Engine
    Xref Limited (ASX:XF1), the human resources technology company, today announced the transition of its services globally to the domain xref.com and the rebranding of its candidate referencing platform effective July 1, 2017.
    The xref.com domain simplifies clients’ access to Xref’s platform globally, and the new brand recognises the evolution of the company and its increasing maturity.
    The company also launched a new Sentiment analysis engine which provides employers with an increased sense of a candidate’s professional performance and suitability for a role. The engine leverages an algorithm which examines reference responses and rates feedback positive, negative or neutral. The algorithm offers a new method of data analysis which interprets the referee’s ‘tone of voice’ for the employer. This reduces the chance that a reference is misinterpreted and provides a new indicator to detect the possibility of fraud. Xref has filed a patent application for the system in Australia.
    Last edited by xerxer: 03/07/17
 
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